For first-time visitors to the FETC store
There are several ways to choose tea.
You can choose tea by region, producer, cultivar, etc... There are many ways to pick tea.
There are many ways to choose tea, but we recommend you prefer tea by taste first.
The tea taste primarily consists of umami, astringency, and bitterness, and adding aroma creates the balance of these three tastes.
Therefore, FETC introduces teas with umami, sweetness, astringency, bitterness, and aroma, each of which has its unique charm.
For those who wish to try a wide range of different types of tea or learn more about tea, we recommend the Tea Subscription Service and the six assortments.
We are welcome to contact us via chat if you have any requests or questions.
We will reply within 24 hours, so please get in touch with us.
Welcome to the unique and profound world of Japanese tea.
We hope you will find your favorite tea.